Collection: Products

  • An icon of a strong arm to show the tough stitching for longer-lasting dog toys

    Interlocking webbed rope design for extra strength

  • An icon of a rope to signify Wag Box premium rope toys

    Shock absorbing technology to cushion your pups tugging

  • Non-toxic materials and food grade dyes to keep your pup safe

  • 100% NZ owned small biz cause even pups like to support local

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  • Sasha (Labrador, 3yrs)

    Your typical rough and tumble lab, Sasha is a medium chewer, loves tug-of-war and de-fluffing her toys. Wag Box plush toys last longer than average for Sasha, usually up to 6 months of play, while rope toys have yet to be retired. Check out the score Sasha gives each of our toys on our product pages!

  • Raphy (Kelpie, 5yrs)

    Raphy is what we call a super chewer! Wag Box plush toys provide a de-fluffing party within 1-2 months of play, (a 100-200% increase from his normal plushies!), while rope toys are still going strong months after regular use. Check out the score Raphy gives each of our toys on our product pages!